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At Capillary, we understand that the fashion houses need to create a constant top of the mind recall of their brand by developing a customer centric strategy exclusively designed for them. To keep the customers interested in trends which change every season is a great challenge for every company in this industry.
A streamlined customer loyalty and engagement program powered by Capillary can be game changer in this dynamic, aspiration driven industry.
Capillary uses the existing customer data to create a quality customer database for the brand. !nTouch uses its CRISP (Capture Relevant Information in Stages at POS) feature to allow storefronts to capture data in massive scale over subsequent visits and ensures a seamless integration with the systems at the Point of Sale ensuring High customer sign ups.
Capillary’s CONQUEST (Customizable Business Intelligence ) allows the client to keep a check on the sales pattern with factors like products sold, frequency, customer spending, discount availed etc. It is also useful to track customer’s information which helps Capillary to design more personalized communication for them.
We at Capillary know that for each business, factors like overall generosity, brand’s perception, customers’ profile are different and therefore needs a different rewards strategy. Based on the business, the rewards programs can be designed for different structures such as Points, Slabs, Milestones or Instant Rewards with complete system to support and implement them.
Capillary offers a complete customer engagement solutions including a multi-platofrm Campaign Management module (Mobile, Emailers, Social Media, paper vouchers and cards). Capillary’s loyalty programs begin yielding profits within a month from implementation, whereas a typical loyalty program that takes about 2 years to show results.
Capillary’s Secure Mobile Based Authentication Real Time or SMART Technology is capable of ensuring that the right offers reach the right customer at the right time. Using SMART, !nTouch can validate each offer sent to the customer in realtime, thus avoiding surrogate shoppers to avail the loyalty benefits.